A mission-driven leader with a passion for solving complex challenges and delivering long-term value through strategic growth, innovation, and organisational excellence. With over 25 years of experience, including the last five years in healthcare technology... Read more
Chief Marketing Officer
Nourish Care
Bournemouth, England, United Kingdom
November 2023 – Present
Working on value creation, operational excellence and chunky growth problems. - Built marketing engine at £4M ARR and 60 employees. - Uplift to 60%+ Share of Voice (SOV) across the market, up from single digits in under a year. - Grown marketing function from 3 to 24, building out functional respon...
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Chief
United Kingdom
November 2023 – Present
Chief is the only private membership network focused on connecting and supporting women executive leaders to strengthen their leadership, magnify their influence, and pave the way to bring others with them.
Executive Member
Pavilion
United Kingdom
January 2023 – Present
Pavilion is the world’s largest community for go-to-market leaders to connect, learn, and grow within B2B tech.
Head of Growth
Togetherall
London, England, United Kingdom
June 2022 – March 2023
- Global B2B Revenue, Marketing and Demand Generation. - Key part of GTM team which delivered hockey stick growth in North America. - Rebuilt end to end Revenue Operations / CRM. - Overhauled tech stack.
Head of Marketing
Togetherall
London, England, United Kingdom
June 2021 – June 2022
- Implemented Marketing pivot to increase growth in North America via Demand Generation and ABM. - Led on improving Sales & Marketing relationship and reigniting GTM. - Led on Digital Marketing and tech stack across Sales, CS and Marketing.
Marketing Strategy Consultant
Zühlke Group
London Area, United Kingdom
September 2012 – August 2021
Adviser to the UK VP Sales and Marketing, Head of Product Marketing and the Head of Demand Generation. Worked on Healthcare, Fintech and Energy channels.
Marketing Contractor & Fractional Marketing Leader
Interim Contractor
United Kingdom
September 2010 – June 2021
- Multiple interim / contract marketing roles in B2C and B2B - Including Head of Demand Generation, Head of Marketing, Marketing Director, Head of Marketing & Revenue Operations. - International and multi sector - Well regarded Speaker - Tutor for 2 national Marketing organisations / institutes - ...
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webCRM – an efficy product
Copenhagen, Capital Region of Denmark, Denmark
January 2017 – July 2017
EMEA focused project across 7 countries, scaling digital marketing engine. Scope of project included improving inbound Performance Marketing and Customer Marketing effectiveness.
Founder & Managing Director
The Digital Agency Group
Peterborough, England, United Kingdom
September 2001 – August 2015
Founder of agency which built and managed 200+ websites from 2001 onwards. Offered full service Digital Marketing to clients.
Co-Founder & Digital Director
DISCOUNT LETTING SERVICE DIRECT LIMITED
London, England, United Kingdom
September 2010 – July 2015
Co-owner of pioneering service. We beat Purple Bricks to market. The first online Letting Agency in the UK which enabled landlords to seek tenants and service their property portfolio without the need for expensive agency fees. Business sold to competitor. Responsible for the Product Development (P...
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Vivobarefoot
July 2011 – April 2013
- SEO and PPC channels - North America and EMEA
Co-Founder & Technical Director
Expertsonline.tv
June 2002 – May 2010
Co-owner of the 1st online Business TV channel. We beat YouTube to market and offered video content from 2002 (pre-broadband!) with business advice content from names such as Anita Roddick, Sir Richard Branson, Simon Woodroffe, Charles Handy, John Harvey Jones and Duncan Bannatyne (to name but a few...
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